By 2018, TikTok had surpassed Facebook, Instagram, YouTube, and Snapchat in monthly installs in the US app stores. Existing Musical.ly users were migrated over. ByteDance acquired Musical.ly in 2017, and then a year later, it folded the service's core functionality and user base into its own TikTok app. TikTok also had a predecessor, called Musical.ly, that Chinese entrepreneurs Alex Zhu and Luyu Yang launched in 2014. If TikTok sounds familiar, it's because there are similar apps that came before it, like Vine and Dubsmash. There are DIY and craft videos, comedic sketches, you name it. Now, though, things have branched out and there's an untold number of videos to discover, with varying topics. TikTok is a social app used to create and share videos, to put it simply.Īt the app's outset, videos tended to be music-focused, with creators leveraging the app's vast catalogue of sound effects, music snippets, and filters to record short clips of them dancing and lip-syncing.
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